hey, spiced cider.

not sure how to make your way through the holidays when the state of the world feels more like an ongoing series for “the onion” than reality?

looking for a way to take back your power, reclaim your joy, and stop spinning out over what’s coming down the pike, at least a little?

and perhaps most importantly: want to make a real difference where it matters, but not sure where to start?

i know you do, bloom.

so here’s one thing you can ABSOLUTELY do, right NOW, that will matter:

you can choose to purchase on purpose + spend with intention

as much as you can, dare to do your holiday shopping at local markets + businesses, with small biz makers, artists, creators + service providers, and from brands owned + powered by or for communities you value, love + go hard for

shop solopreneurs, mom + pop shops, and other small business superstars who will APPRECIATE your business + rely on it to make ends meet and more

give THE BEST gifts made with care, creativity, innovation + heart

contribute to your local economy, feed creativity + innovation, support real people

and take action in alignment with your values

put money in pockets that put it to good use (and STOP dropping it in bloated bank accounts getting richer + richer while they don’t give a damn that their customers are struggling)

i know this can feel easier said than done sometimes. over the coming days + weeks i’ll be addressing what might feel tough + offering a series of possible solutions

but first, i invite you to take a moment to breathe in the truth that you WANT to take back your power + take inspired action

to LET yourself feel as scared, angry, frustrated, overwhelmed, powerless as you feel

to RECKON with whatever regret or shame may rise up to try + keep you disconnected from the power you possess

and to GIVE YOURSELF the gift of walking your talk + aligning your dime while consciously choosing to participate in values-based gifting for your loved ones this season

(knowing that the communities we care about belong in that category too)

stay tuned for some of my fave small bizzes to support — PLUS a very special chance to treat YOURSELF with savings on something just for you

xxoo, cc

TL;DR: shop small, shop local, and support the communities you love this holiday season. do something that matters when it feels like nothing does

ps: follow along on IG for more (peep this post here)

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